This is the focus group me and Jack did together. We collected a few people we thought were in our target audience and asked them a few questions. The answers we received were what we wanted to hear.
They guessed who our target audience is and thought that our print work all tied in well with the theme and genre we are going for. Our type of character/star image appeals to them and they also believe this fits in with the genre. When we showed our focus group the three videos which helped inspire us it was interesting that they thought the last video (Viva Brother - Buds of May) didn't fit in well with our theme and the other videos. However they did say it had good influences.
Overall the focus group has helped me and Jack determine that our ideas and genre all match together well and the target audience agree which is what we need.
No comments:
Post a Comment